Marketeers of poor products and their lawyers love this phrase. It allows them to
- threaten their customers with all manner of sanctions, legal actions and related dire consequences;
- whilst disclaiming all responisibility for anything whatsoever;
without having to bother with minor inconsequentialities--like whether what they are threatening/disclaiming is actually legal; anywhere.
On it's own, this is powerful enough to dissuade a very large proportion of the
mugs customers that buy their products from ever complaining or otherwise seeking recompense. When combined with a couple of their other favorites--footnotes and small print--it becomes a hugely profitable, secondary marketing tool.
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