I also wanted to know why it is such big difference in the price and asked producer a question. Here is what they explained:
The board with Wifi 3 clik has mikroBus standard and written examples for their compilers, which makes it easier to use on all developing boards that support mikroBus standard. Also, they say, they give lifelong technical support for all their products. They have a growing community where their developers and users publish examples on all their products.
So, advanced users probably don't need any of that, but for less advanced maybe it could be useful.